Are you just starting out on Twitter or looking to increase your following with quality targeted followers? Follow these 9 simple steps to attract ideal prospects to your niche or business.
Step 1: Optimize Your Profile Picture and Header
Make a lasting first impression by having a professional photo of yourself above your bio. Smile and create a connection with your audience. Remember, people follow people over products. Your header is the beginning of your branding process. Add your logo, a tagline, and links to your other social media platforms.
Step 2: Create an Optimized Bio
Don’t underestimate the importance of your bio. Include the keywords your ideal prospects would be searching for and a link to your capture page or a giveaway to build your list. Tell them how you can help them grow their business or improve their life. These first two steps should not be ignored, as they will go a long way toward attracting your ideal customer.
Step 3: Use Attractive Images
Create attractive images with Canva or hire a designer on Fiverr.com. Images increase engagement, so include them in most of your tweets. Make them as eye-catching as possible so people don’t scroll past them.
Step 4: Share Inspirational Quotes
Inspirational quotes are very popular on Twitter. Find quotes that haven’t been used too much on social media. You can copy them and add them to a spreadsheet on Google Drive.
Step 5: Tweet Directly on Twitter
Twitter has changed its algorithm to prevent people from autoposting, but tweeting directly on Twitter is easy and only takes a few seconds.
Step 6: Check Out Twitter Influencers
Check out Twitter experts and influencers in your niche to get ideas on what content and images are popular, and what times it’s best to send out your tweets. Engage with them, retweet their tweets regularly, and they may start to notice you and even reciprocate.
Step 7: Use Twitter Analytics
Use analytics.twitter.com to find your stats, including your top tweets and top followers. This will help you understand what type of content is creating the best engagement and provide valuable information about your Twitter account.
Step 8: Follow Relevant Twitter Users
Follow about 100 people each day in your niche or complementary niches. Be consistent and unfollow those who are not following you. Give them a few days grace because not everyone is on Twitter every day.
Step 9: Connect with Retweeters
Click on the date above any of your tweets that have been retweeted to see who has retweeted them. These people are more likely to retweet more of your tweets and bring more eyes to your content. Follow them and their followers.
- Use your Twitter handle on all your other social media sites, blog, emails, and remind your YouTube viewers to find you on Twitter.
- Use Hashify.com to research relevant hashtags and include 2 hashtags on each tweet.
- Know your target customers inside out and provide specific useful information that will help them.
- Join a Twitter Tribe that relates to your topic.
By following these 9 effective steps and bonus tips, you’ll be on your way to gaining quality targeted followers and making the most of your Twitter presence.